From 8 to 34 leads per month - without more sales capacity
A case study with Bergmann IT Consulting GmbH, Düsseldorf
Introduction
Thomas Bergmann runs an IT consultancy with 8 employees in Düsseldorf, specializing in SAP migrations for the Mittelstand. His sales ran on referrals and manual LinkedIn outreach - slow, unreliable, and Thomas spent 2 hours every evening sorting emails and writing individual first-contact messages. The Lead Generation Agent built his target-contact list, and the SDR Agent wrote an individual first-contact email for every lead - 24/7.
The Challenge
Bergmann IT Consulting had a typical Mittelstand problem: good work, but no systematic access to new customers. An average of 8 leads per month, 3 of them qualified. Thomas spent 10-12 hours per week on cold outreach - researching target groups, collecting contact data, writing individual emails. The reply rate was under 5%. An SDR would cost €3,500-4,000/month with 3-4 months of ramp-up time. Thomas needed a solution that would deliver qualified contacts immediately and reach out to them professionally.
Lead Generation Agent + SDR Agent: Qualified leads with personal outreach
Instead of hiring someone new, Thomas implemented two AI agents: The Lead Generation Agent built his target-contact list with companies, decision-makers, pain points and outreach angles - ranked by fit score. The SDR Agent wrote an individual first-contact email for every qualified lead, based on role, company and context.
- Lead Generation Agent: Automated target-contact lists with fit-score calculation by industry, company size and decision-making authority
- SDR Agent: Individual first-contact emails for every lead - personalized by role, company and specific pain point
- Reply rates of 20-35% instead of the usual ~5% thanks to context-rich personalization
- Direct integration into the existing CRM (Pipedrive) with automatic lead scoring
Setup in 5 days, results from week 2
The implementation was faster than expected - and the first results came sooner than feared.
Day 1-2: Analysis & training
Kick-off call with ForgecoreAI. Analysis of the existing lead processes, definition of the target groups and qualification criteria. Training of the Lead Generation Agent on the specific SAP decision processes.
Day 3-4: Setup & integration
Configuration of the Lead Generation Agent for the DACH region, connection to Pipedrive. Training of the SDR Agent on the brand voice, with 20 successful past outreach emails as examples.
Day 5: Go-live
Live activation of both agents. Within 24 hours the Lead Generation Agent delivered the first qualified contact list with 47 decision-makers.
More leads, better reply rate, less work
Over 4 months the combination of the Lead Generation and SDR agents increased lead generation by 325% - and the reply rate quadrupled.
34
Leads per month (vs. 8 before)
28%
Reply rate (vs. 5% before)
12 h
Weekly time saved
3x
More qualified deals
Thomas invested once in the AI agents and in return generated €47,000 in revenue over 4 months. The Lead Generation Agent delivers new qualified contacts every day, the SDR Agent writes personal first-contact emails with a 28% reply rate. Thomas now spends his evenings doing consultancy work instead of cold outreach.
What our customers say
"I was skeptical - can an AI really ask SAP decision-makers the right questions? But after 2 weeks I had more qualified leads than in the last 3 months combined. The SDR Agent writes emails that sound better than my own. The leads are genuinely interested - because the outreach lands."
Thomas Bergmann
Managing Director, Bergmann IT Consulting GmbH, Düsseldorf
